Target is excited about their curvy gal line of clothes AVA & Viv.
I’m excited about this line too because this is an affordable line of clothing that is hip and easy to wear.
Curvy gals want to feel good while they look good and doing it on a budget is a great way to go.
Check out AVA & VIV Fall 2015 Look Book #AVAandVIV
You may remember that this line has a lot to do with real life curvinistas- Marie Claire columnist Nicolette Mason and bloggers Gabi Gregg and Chastity Garner-Valentine.
These ladies they helped Target team design coordinated sets, bottoms, tops and cozy outwear—everything a girl could want for updating a closet when the leaves begin to turn. Recently, they got to see the results of their recommendations to Ava when they tried on the fall denim, textured fabrics and plaid garments they helped perfect.
“I love fall; it’s the best fashion,” Gabi remarked. “Getting to see how our input lead to the actual collection was amazing. I told the designers at Target that I love soft pant joggers and printed sets, and I’m happy to see they designed more of those.”
Chastity was thrilled with the incorporation of bold prints and form-fitting dresses. “The prints from AVA & VIV this fall are absolutely perfect,” she said. “They can easily be worked into your current wardrobe as you transition to the next season.”
The fall line is also versatile. “There are pieces in this collection that I absolutely love that you can wear from work to weekend and look great,” raved Nicolette.
Here is a sneak peak of what we will be seeing in the near future.
These cute clothes should be available until October.